“The ATA Community Is Growing — Here’s Where We’re Headed Next”

Hi everyone,

Thank you for following the story of the All Things Aquatic group—from where we started to where we are today.

For this third entry in the series, I want to share what happened after our digital growth…and what came next.

Our First In-Person Event

At the end of September, we hosted our first in-person event on St. Simons Island, Georgia. We had a fantastic turnout: about 40 attendees and nearly a dozen educators and vendors.

What made the event special wasn’t just the numbers—it was the environment we created together.

We had lifeguards, pool operators, water aerobics instructors, aquatic managers, and educators all in the same room, sharing real experiences around topics like risk, revenue, staffing, programming, and leadership. The small-group format and panel discussions made the conversations meaningful and practical.

Where All Things Aquatic Is Heading

This collaborative spirit is exactly the direction our community is moving.

We recently passed 3,000 members, but what truly matters is the level of engagement. You all share real stories, ask hard questions, and offer honest solutions. That’s the heartbeat of this group.

As we continue growing, you’ll see:

  • More structured and guided discussions
  • Industry opinion questions
  • Educational content and resources
  • Opportunities to learn from leaders across every corner of aquatics

Your poll responses, your stories, your challenges—all of it helps shape where we go next. You never know who you’re helping simply by sharing what you’ve learned.

My Commitment to You

As a consultant, my goal is to support you and your work. And I’m not doing it alone—many leaders and subject-matter experts in this group continue to step forward and offer their knowledge.

Together, we’re building something bigger than a Facebook group. We’re creating a network of professionals who lift each other up and move our entire industry forward.

Thank you for being part of it.

Wesley G. King, FMFA, CPO
Owner & Founder — Wesley King Consulting, LLC
www.weskingco.com
224-698-0828

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